Thank You for visiting . Our services are operated under HyperKonnect Technologies Pvt. Ltd. located at S 904, 9thFloor, World Trade Center, Brigade gateway Campus, 26/1, Rajkumar Road, Malleswaram West, Bengaluru-560055, India.

On all our services, the terms 'we' 'us', 'service/s' and 'our' refer to ShopsUp. ShopsUp offers these services, including all information and tools available from ShopsUp to you, the user, conditioned upon your acceptance of all terms, conditions, policies and notices stated here.

By using our services, you engage in our 'Service' and agree to be bound by the following terms and conditions ('Terms of Service', 'Terms'), including those additional terms and conditions and policies referenced herein. These Terms of Service apply to all users of our service, including without limitation users who are browsers, vendors, customers, merchants, and/or contributors of content.

Please read these Terms of Service carefully while accessing or using our services. By accessing or using any part of our service, you agree to be bound by these Terms of Service. If you do not agree to all the terms and conditions of this agreement, then you may not access or use any of our services. If these Terms of Service are considered an offer, acceptance is expressly limited to these Terms of Service.

Any new features or tools which are added to the current service shall also be subject to the Terms of Service. You can review the most current version of the Terms of Service at any time on this page. We reserve the right to update, change or replace any part of these Terms of Service by posting updates and/or changes to this section. It is your responsibility to check this page periodically for changes. Your continued use of or access to our services following the posting of any changes constitutes acceptance of those changes.


By agreeing to these Terms of Service, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use our services. You are prohibited from using the services or its content: (a) for any unlawful purpose (b) to solicit others to perform or participate in any unlawful acts (c) to violate any international, federal, provincial or state regulations, rules, laws, or local ordinances (d) to infringe upon or violate our intellectual property rights or the intellectual property rights of others (e) to harass, abuse, insult, harm, defame, slander, disparage, intimidate, or discriminate based on gender, sexual orientation, religion, ethnicity, race, age, national origin, or disability (f) to submit false or misleading information (g) to upload or transmit viruses or any other type of malicious code that will or may be used in any way that will affect the functionality or operation of the service or of any service (h) to collect or track the personal information of others (i) to spam, phish, pharm, pretext, spider, crawl, or scrape (j) for any obscene or immoral purpose or (k) to interfere with or circumvent the security features of our service or any related services. We reserve the right to terminate your use of the Service for violating any of the prohibited uses.

A breach or violation of any of the terms will result in an immediate termination of our services to you and may also lead to legal proceedings for which ShopsUp will not be considered liable.


We reserve the right to refuse service to anyone for any reason at any time.

You understand that your content (not including payment information), may be transferred unencrypted and involve (a) transmissions over various networks (b) changes to conform and adapt to technical requirements of connecting networks or devices. Payment related information is always encrypted during transfer over networks.

The headings used in this agreement are included for convenience only and will not limit or otherwise affect these Terms.


At ShopsUp, we try our best to provide you with the most updated, correct and complete information but we are not responsible if information made available on our services is not accurate, complete or current. ShopsUp will not be responsible for any kind of loss incurred by you due to reliance on the information provided by our service.


We reserve the right to modify or discontinue the service (or any part or content thereof) without notice at any time. We shall not be liable to you or to any third-party for any modification, suspension or discontinuance of the service.


We have made every effort to display as accurately as possible the colors and images of our products that appear in the store. We cannot guarantee that display of any color on your digital platform will be accurate.

We reserve the right, but are not obligated, to limit the sales of our products or services to any person, geographic region or jurisdiction. We may exercise this right on a case-by-case basis. We reserve the right to limit the quantities of any products or services that we offer. All descriptions of products and product pricing are subject to change at anytime without notice, at our sole discretion. We reserve the right to discontinue any product at any time. Any offer for any product or service made on ShopsUp is void where prohibited.

We do not warrant that the quality of any products, services, information, or other material purchased or obtained by you will meet your expectations, or that any errors in the Service will be corrected.


We may provide you with access to third-party services like free cab rides, free products, free memberships and more, over which we neither monitor nor have any control nor input. You acknowledge and agree that we provide access to such services 'as is' and 'as available' without any warranties, representations or conditions of any kind and without any endorsement. We shall have no liability whatsoever arising from or relating to your use of optional third-party tools.

We may also, in the future, offer new services and/or features. Such new features and/or services shall also be subject to these Terms of Service.


Certain content, products and services available via our service may include materials from third-parties.

Third-party links on our service may direct you to third-party services that are not affiliated with us. We are not responsible for examining or evaluating the content or accuracy and we do not warrant and will not have any liability or responsibility for any third-party materials, or for any other materials, products, or services of third-parties.

We are not liable for any harm or damages related to the purchase or use of goods, services, resources, content, or any other transactions made in connection with any third-party services/ websites. Please review carefully the third-party's policies and practices and make sure you understand them before you engage in any transaction. Complaints, claims, concerns, or questions regarding third-party products should be directed to the third-party.


Privacy Policy


We are HyperKonnect Technologies Private Limited, hereinafter referred to as ShopsUp. When you use ShopsUp services, you trust us with your information. This Privacy Policy will help you make informed decisions about your relationship with us. Please take a moment to read through it and let us know if you have any questions.

This Privacy Policy will aim to explain what data gets collected, why we collect certain others by permission, and finally what we do and don't do with it. You'll also find out that you are specifically able to control the shared information and manage your privacy and security with ShopsUp.

When you agree to our Privacy Policy, you give us the right to collect information and use it for the purposes described in the following sections.


All the information we collect is related to providing the ShopsUp service and its features. Some of this collected information is required for us to provide better services to you - e.g knowing your current location to show you brands around you, information that can help us understand your fashion taste to show you collections or deals you'll find most interesting. We also try to understand the best time to provide you with hyperlocal service, gauge relevance to your content preferences or personalized fashion recommendations based on your demographic, purchase history, current location, seasonal occasions and time of the day.

Let us explore these points in detail.

Personal information you share with us: When you sign up to use ShopsUp, we securely receive and store the information you enter. This could be your full name, email address, password, mobile number, gender. You will be able to use ShopsUp even if you opt out of sharing certain personal information but then you may lose out on some of our advanced features. If you connect to ShopsUp using credentials from a Third Party Application (as defined in the Terms of service) (e.g., Facebook), you authorise us to collect your authentication information, such as your username and encrypted access credentials. We may also collect other information available on or through your third-party application account, including, for example, your name, profile picture, country, hometown, email address, date of birth, gender, friends' names, profile pictures, and networks.

We will never scan or import your contacts unless you explicitly allow us to. If you choose to do so, we will only use your contact information to help you find friends or contacts who also use ShopsUp.

We will be clear with you about how and when we might share information.

Automatic information: In addition to the personal information you share with us, we receive and store certain types of information when you use ShopsUp. Like many common websites or mobile applications, we obtain certain types of information when you interact with our services or advertisements and other content served by or on behalf of ShopsUp on other third-party services. This information often includes, Device-specific information such as your hardware model, operating system version, unique device identifiers, and mobile network information including phone number. Historical details of how you used our service, such as your search queries. This enable us to make suggestions based on your general location, like brands around you or relevant promotions.

Broad, non-specific location, which we derive from your IP address.

Device event information such as crashes, system activity, hardware settings, browser type, browser language, the date and time of your request and referral URL.

Cookies that may uniquely identify your browser or your ShopsUp account. Location information: For us to show you lifestyle products around you, we collect and process information about your current location. We use technologies like IP address, Wi-Fi, GPS, beacons and other sensors for this purpose. This may also, for example, provide ShopsUp with information on connected devices, Wi-Fi access points and nearby cell towers. Unique application numbers: Our service includes a unique application number. This number and information about your installation (for example, the operating system type and application version number) may be sent to our servers when you install or uninstall the ShopsUp app or when it periodically contacts our servers, for automatic updates.

Local storage: To serve you relevant content when you use ShopsUp, we may collect and store information (including personal information) locally on your device using mechanisms such as browser web storage (including HTML 5) and application data caches.

Cookies and similar technologies: We and our partners may use various technologies to collect and store information when you visit our service, and this may include using cookies or similar technologies to identify your browser or device. We may also use such technologies to receive, store and share information when you use ShopsUp with our partners, such as advertising services, third-party applications or ShopsUp features that may appear on other sites.

E-mail, SMS and In-App communications: We love to proactively reach out to our users to inform you about service updates, new collections/brands and other such relevant information related to the ShopsUp service. To help us make these e-mails/SMS/In-App communications (push notifications or interstitials) more useful and interesting, we often receive and analyse information on how you interact with these communications. We also compare our customer list to lists received from other companies in an effort to avoid sending unnecessary messages to our customers.

Information from other sources: We may receive information about you from other sources and add it to our account information.

In the Profile/My Account section, we indicate the controls and relevant settings associated with your ShopsUp account.


When you agree to the terms set in this policy you give us permission to collect information that includes your personal information. Consistent with the policy, the information we collect helps us serve you:

with personalised recommendations, curated fashion collections, promotions and customer service help detect and prevent identity theft, fraud and other potentially illegal acts, correlate related or multiple accounts to prevent abuse of our services develop new products and services pertaining to ShopsUp, analyse your use of the service, including your interactions with the application, advertising, products and services that are made available, linked to, or offered through ShopsUp to communicate with you for service related or technical updates via emails, notifications, text or other messages which you agree to receive to communicate with you directly, or through our partners, for marketing and promotional purposes via emails, notifications, or other messages, consistent with any permissions you may have communicated to us with features, information, advertising, or other content which is influenced by your location enforce this Privacy Policy, the Terms of service, and any other terms that you have agreed to, including to protect the rights, property, or safety of ShopsUp, its users, or any other person, or the copyright protected content of the service

We may use your public information to promote the service, including through Facebook and other Third Party Applications and websites that externally links to the ShopsUp service. Your information may be used to notify others, including within the service, via email, and through Facebook and third-party applications, about your use of the service (e.g., that you have joined ShopsUp.)


How do you get my consent?

When you provide us with personal information to login, we imply that you consent to our collecting it and using it for that specific reason only.

How do I withdraw my consent?

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by contacting us at or mailing us at: HyperKonnect Technologies Private Limited, S 904, 9thFloor, World Trade Center, Brigade gateway Campus, 26/1, Rajkumar Road, Malleswaram West, Bengaluru-560055, India


By agreeing to this policy you give us the right to disclose personal information to law enforcement offices, certain third-party rights owners, or others in the good faith and belief that such disclosure is reasonably necessary to:

enforce our Terms or Privacy Policy respond to claims that an advertisement, posting or other content violates the rights of a third-party or protect the rights, property, civil or personal safety of our users or the general public


We are committed to protecting our users' information. All user accounts are password protected. We recommend you use a unique password and exercise general password discipline to safeguard your account and related details.

While we take industry compliant data protection precautions, no security measures are completely secure, and we do not guarantee the security of user information. We have stringent security measures in place to protect the loss, misuse, and alteration of the information under our control. Whenever you change or access your account information, we offer the use of a secure server. Critical information on our backend is SSL encrypted. We adhere to strict security guidelines when we handle your information, protecting it against unauthorised access.

We give restricted access to ShopsUp employees, contractors and agents who need to know the information in order to process it, and who are subject to strict contractual confidentiality obligations and may even be terminated if they fail to meet these obligations.


Please remember that certain information is always publicly available, which means that it can be accessed by third-party applications through our APIs and developer tools. Based on your permissions, some additional information can be shared with third party applications and with others through third party applications. For example, you can use your settings to controls notifications you receive from ShopsUp. Similarly, you may consent to provide third party applications with access to your email address, subscription status, location, birthday, or similar information, upon their request.

For example, we work with service providers to host our Customer Delights applications and analytics providers to help us understand the use of our services. Where a third-party processes user data on our behalf (e.g. a hosting service provider), it is subject to security and confidentiality obligations consistent with this Privacy Policy and applicable law. Where a third-party processes user data on its own behalf, such as a Payment Gateway, its processing is subject to its own Privacy Policy and applicable law.

For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers. In particular, remember that certain providers may be located in or have facilities that are located in a different jurisdiction than either you or us. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

External Links

We may display advertisements from third-parties and other content that links to third-party websites. We cannot control or be held responsible for third-parties' privacy practices and content. Please read their privacy policies to find out how they collect and process your personal information.


Occasionally we may, in our discretion, make changes to this policy. When we make significant changes, we'll provide you with prominent notice as appropriate under the circumstances, e.g. by displaying a prominent notice within the service or by sending you an email. In some cases, we will notify you in advance, and your continued use of the service after the changes have been made will constitute your acceptance of the changes. Please make sure you read any such notice carefully.

If our services are acquired or merged with another company, your information may be transferred to the new owners so that we may continue to provide the same service to you. If you do not wish to continue using the service under the new version of the policy, you may terminate your use of the service as outlined in the previous section, under 'How do I withdraw my consent?'.

If you do not agree with the terms of this Privacy Policy, then please do not use the service. By agreeing to sign up for ShopsUp after reading this policy, as may be amended from time to time by ShopsUp in its discretion, you also agree and consent to us collecting, storing, processing, transferring and sharing information (that includes sensitive personal information) related to you and/or with third-parties or service providers for the purposes as set out in this policy.


If you would like to access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information, contact us at info[at] or mailing us at: HyperKonnect Technologies Private Limited, S 904, 9thFloor, World Trade Center, Brigade gateway Campus, 26/1, Rajkumar Road, Malleswaram West, Bengaluru-560055, India